April has been a good month for Mercedes Benz overall, especially with rising sales in Canada. But it’s in Asian markets that Daimler really makes its bank these days. The car company reported a 22 percent increase in sales worldwide last month compared to last year’s April, with more demand than ever in Asia. The bad news is that demand for the cars in the United States is dropping.
Naturally, the word nobody wants to say (“recession!”) may have a lot to do with slumping sales in the United States, but the move to more value-friendly cars might also have a key stake in the shift. People in America have less money and are less eager to part with cash in return for an investment like an automobile, which can lose value the instant it is driven off of the car lot.
One might think that consumers in America are becoming smarter, but it is more than likely a sign of the changing economy than it is a sudden consumer crisis of conscience.
Daimler’s Mercedes Benz Cars unit reported the 22 percent increase in worldwide sales as an increase from the 97,800 cars sold in April 2007 to 119,000 cars in April of 2008. That’s quite a shift.
A lot of the credit for the improvement in sales for Mercedes can be attributed to its new C-Class, which posted notable growth globally. Sales of sedan and station wagon models for the month of April rose to a record of 35,600. This marked an 88 percent increase from the 18,900 sold last year. Its A- and B-Class models also saw an 18 percent increase to 23,800 compared with 20,200 a year ago.
Sales in Asia climbed 24 percent to 11,800 vehicles, reaching a new record compared with the 9,500 it sold last year’s April. In the United States, Mercedes delivered 20,300 vehicles to customers, down 3 percent from the 20,900 in April of 2007.

Yesterday, we discussed five things you should NOT do when looking for a new car so you can get the best price. Here are 